Richard montanez net worth 2023

Richard Montanez Net Worth in 2024- Salary, age, Wife and Career

NameRichard Montanez
Age66 Years
Date of birth1958
Birth placeMexico
CountryUnited States
Father’s NameNA
Mother’s NameNA
Height5 feet, 9 inches
weight85 kg
Skin colorBrown
Hair colorBlack
Marital statusMarried
WifeJudy Montanez
ProfessionBusinessman and motivational speaker
Religion Christian
Net worth$17 million

Richard Montanez is a successful businessman and motivational speaker from the United States. He is a former janitor who became a successful businessman, motivational speaker, and author. He is well known for creating one of the most popular snacks, Flamin’ Hot Cheetos.

Richard Montanez Net Worth

Richard Montanez’s net worth is estimated at around $17 million in 2024. He went from janitor to marketing executive at Frito-Lay. His main source of income is his career at Frito-Lay Company. He rose through the ranks over the years, becoming a machine operator, a sales representative, a marketing executive, and vice president of his company. He retired from Frito-Lay in 2019 after 43 years of service.

Montanez’s other sources of income include his inventions, books, speaking engagements, and consulting services.

Richard Montanez Biography

Early LIfe

Richard Montanez was born in 1958 in Mexico. When Richard was young, his family moved to the United States. He grew up with ten siblings in Guasti, California, a small town near Ontario.

He was born into a low-income family that shared one bedroom with 14 family members.


He attended elementary school in Ontario but struggled with learning English and faced discrimination from his classmates and teachers. He dropped out of school in the fourth grade and started working at low-paying jobs early.

He never received formal education beyond elementary school, but he learned valuable skills from his parents and grandparents, such as hard work and creativity. His parents were also very hard-working and creative.

Personal Life and Relationship

Richard Montanez married his high school sweetheart, Judy Montanez, when he was 20.

richard montanez with his wife

They have three children and four grandchildren as of December 2023. They live in Rancho Cucamonga, California.

Richard Montanez is a Christian philanthropist who supports various causes and organisations such as education, youth and women’s empowerment.


Richard Montanez doesn’t have a degree or certification; he worked as a janitor at an early age. His career took off in 1989 when he had an idea that changed his life and the snack industry in the United States. One day, while working as a machine operator at Frito-Lay’s plant, he noticed that one of the machines had produced a batch of plain Cheetos without cheese powder.

Instead of throwing them away, he took some home and experimented with different seasonings. He recalled his childhood memories of eating Mexican street corn with chili powder, lime juice, and cheese. He applied the same concept to the Cheetos and created a spicy version called Flamin’ Hot Cheetos.

He shared his Flamin’ Hot Cheetos with his friends and family, and they loved it. He asked for an appointment to share this creation with the top executive officer, and luckily, he got one.

He prepared for the meeting by getting help from his wife and reading marketing books.

richard montanez career

He arrived with his wife at the meeting and shared a video presentation that he made about Flamin’ Hot Cheetos. He impressed the executive staff, and they allowed him to launch his product.

His product became one of the best-selling snacks in the United States. Because of this creation, he became the vice president of the Frito-Lay Company.


He received many awards and honors for his achievements, including the PepsiCo Chairman’s Award, the Hispanic Business Magazine’s, and the Horatio Alger Award.

His story is covered in the “Flamin Hot” movie that was recently released. Below is the trailer for his movie.

He has also written two books about his life and career: A Boy, a Burrito, and a Cookie (2013) and Flamin’ Hot: The Incredible True Story of One Man’s Rise from Janitor to Top Executive (2021).

He delivered motivational speeches at different occasions and venues, such as ABC News, Harvard Business School, Stanford University, and the White House. These platforms helped him gain more fame and money.

Richard Montanez Age, Height and Weight

Richard Montanez is 66 years old, 5 feet and 9 inches tall, and weighs around 85kg. He goes to the gym regularly to maintain his fitness level.

He spent most of his life doing a job at Frito-Lay, and he retired from the company in 2019. And now he spends most of his time at home with his family. He also manages time to write books and go to events once a week or month.

Richard Montanez on Social Media

Richard Montanez has a large number of followers on his social media accounts. He shares his business strategies and motivational messages on social media.

Richard Montanez Social media


Richard Montanez has such an inspiring story; we can all learn from his success story. Once, he was a poor guy with no education or degrees. But he still became Frito-Lay’s vice president and earned around $17 million.

$17 Million

There is no exact information about his salary, but it is estimated to be around 100k a month.

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